This ETF provider starts a new way to play Tesla

An exchange-traded fund provider is helping investors make more bets on Wall Street’s most profitable momentum trade.

GraniteShares, which launched its first single-stock ETFs in 2022, now manages 20 of them. It includes the GraniteShares YieldBoost TSLA ETF (TSYY), which launched last month. The fund gives Tesla investors exposure.

“This is a time when more and more people are taking control of their own finances,” GraniteShares CEO William Rhind told CNBC’s “ETF Edge” this week. We see them play.”

He called it a “world phenomenon” because the question is not just an opportunity for American investors.

“We have investors around the world looking at the US ETF market because that’s the biggest source of liquidity,” Rhind added. Looking for names you know and love – the Teslas of the world (and) Niveaworld s. They are only available here in America, and that is why people come here to trade them.

But the firm admits the strategy isn’t for everyone.

GraniteShares includes a bold disclosure on its website: “Investment in these ETFs involves significant risks.”

As of Friday’s close, Tesla shares are up nearly $100, or about 19%, from their all-time high — hit on Dec. 18.