Should You Buy Nu Holdings Below $14?

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Now Holdings (NYSE: NOW ) It is a digital bank that has disrupted the traditional banking sector in Brazil. The region was known for limited options and terrible customer fees, making banking inaccessible to many residents. But, with its new approach to banking, Nu has taken the upper hand and been counted on. Berkshire Hathaway Among its investors.

The consumer finance company is expanding its footprint in other key markets in Latin America, including Mexico and Colombia. However, it has been a rocky road for the stock as concerns around its credit continue to grow. On top of that, Berkshire has corrected some of its position, and the stock is down 29% from its recent 52-week high.

With shares trading below $14 per share, is it time to buy the dip in Nu Holdings?

For many years, Brazilians did not have access to inclusiveness. Bank System. Five banks control 80% of Brazil’s financial assets, effectively operating as an oligopoly and imposing high fees on customers. Five years ago, people faced interest rates of 160% on credit card loans and 100% on personal loans.

This was a pain point that Nu Holdings founder and CEO David Velez wanted to address. Thanks to regulatory changes, Nu had the opportunity to disrupt the banking environment facing Brazilians.

The company introduced a digital-only Neobank model that operates without any physical branches. With lower costs, the company can offer free accounts and credit cards with no annual fees and lower borrowing costs, resulting in impressive growth since its inception.

As of 2020, Nubank has increased its customer base from 24 million. Today it is close to 99 millionOr more than 56% of the Brazilian adult population. Over the past several years, the number of unbanked Brazilians has risen from 16.3 million to 4.6 million, or 3 percent of the country’s adult population.

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Nu’s impressive growth may be in its early stages as the company plans to expand throughout Latin America. By entering the Mexican and Colombian markets, Nu embraces the potential of two of the largest economies in the region.

In the third quarter, Nu’s customer base reached 2 million in Colombia and 8.9 million in Mexico. According to the latest data from Susquehanna Financial Group, 51% of the Mexican population is unbanked, which equates to approximately 66 million individuals. That gives Nu a great opportunity to win the hearts of new customers.

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